Consumer interests

The satisfaction of the consumer and the respect of his interests constitute a fundamental basis for the success of the entrepreneurial activities. The enterprises should adopt fair and not misleading trade practices; ensure the quality of the products and services, protecting consumers’ health, safety and confidentiality. The Guidelines also recommend to provide accurate, verifiable and clear information, because using fairness in commercial, advertising and marketing practices benefits both consumers and enterprises.

Was this page helpful?

Yes NO